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Wednesday, October 15, 2008

Yat’s an emerging chain to watch, trade mag says

Yat’sRestaurant & Institutions magazine profiles 10 emerging restaurant chains to watch in a recent article, and first on their list is Indianapolis-based Yat’s.

Yat’s already made the transition to “Indianapolis-based” when it opened its satellite locations in West Lafayette and Chicago’s Loop. The company plans to open nine more of its Cajun-Creole restaurants in Chicago, which would bring its total number of locations to 15.

Yat’s was founded in 2001 by Joe Vuskovich, who previously ran multiunit restaurants in New Orleans then operated a wholesale food company. The restaurants cater to young urban professionals and students with flavorful entrées priced in the $4.50 - $6.50 range.
J. Silverheels Gray, 10:52 AM


Bleah! Terrible food, not at all authentic. People in Indianapolis simply do not know any better.
Anonymous Anonymous, at 2:44 PM  
Anon, authentic is not the point of Yat's. Cheap and relatively palatable is the point and these days there's a market for it -- and it's one that Joe has made very successful. Finding and executing a profitable concept is hard enough, doing is well is better.

Kudo's to Joe for making this work beyond one popular location.
Blogger braingirl, at 3:11 PM  
Terrible food?!? My tongue may be ignorant, but it knows what it likes.
Anonymous Anonymous, at 10:19 AM  

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